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Stimulating fairer flexible work in Scotland: a systemic approach 

Our two-year Change Agent programme has trialled an innovative, systemic approach to widening access to flexible options – and it’s working.

By Emma Stewart, Co-Founder of Timewise

Fair Flexible Work Scotland

It’s well established that maternal worklessness is a core factor behind child poverty – and that flexible working helps parents and carers work. So, two years ago, the Scottish Government took the decision to join the dots, commissioning Timewise to improve access to fair flexible work for parents and carers, as part of their Tackling Child Poverty Delivery Plan.

Having carried out a feasibility study, we concluded that the only way to have the broad impact that the government required was to take a systems-led approach. There were already a range of labour market support services being offered to both jobseekers and employers, so we felt the most sensible route was to equip the intermediaries to advise on flexible working.

Training the trainers: our Change Agent programme

The result was Fair Flexible Work for Scotland, a two-year programme through which we created a network of Change Agents from 70 intermediary organisations (including recruiters, enterprise agencies and local authority employability teams), and trained them up to offer the right support. We also connected them to a range of wider experts on flexible working, including the Scotland-based Flexibility Works.

For employer-facing intermediaries, our focus was on how to help businesses adjust to new ways of working (including hybrid) and upskilling hiring managers to create better flexible jobs. For those who were jobseeker facing, we explored the best way to deliver advice for people (particularly parents and carers) on finding quality flexible work.

We achieved this through a series of interactive workshops and a toolkit of resources, as well as access to follow-up clinics tackling specific challenges and opportunities. We backed these up with up-to-the-minute data on the jobs market, via a new Scotland Flexible Jobs Index. And we also provided practical masterclasses directly to over 600 employers, offering clear guidance on how to improve their flexible working offer.

A success, on any measure

So, did it work? The answer is a resounding yes, across a variety of measures.

Initial feedback showed that we have succeeded in equipping our Change Agents to incentivise and support action on flexible working. Highlights include 80% saying they have a better understanding of how to influence employers to enable a fairer, more successful approach to hybrid working, and 76% strongly agreeing that “I am motivated to take action to ensure fairer access to flexible work by more people.”

We’re also pleased to note that the system is already becoming hardwired into how people operate; for example, Scottish Enterprise advisers now ask that any jobs created as a result of their business growth grants are advertised as flexible from day one.

And there’s qualitative evidence of emerging changes in approach from both employers and individuals, with even traditional employers such as the Scotch Whisky Association now offering a range of flexible arrangements for existing and prospective staff.

Next steps, in Scotland and beyond

So what’s the secret of this programme’s success? Certainly, the participants feel that there is real value in this kind of collaborative approach, which brings together stakeholders from both the public and private sectors. And the systemic way the programme has been designed also makes it easy to share what works and scale up its impact.

The Scottish Government agrees too. This approach – supporting labour market intermediaries to not just advocate for, but provide, practical support on flexible working – is a key factor in encouraging Fair Work in Scotland. And, as the Fair Work Criteria now includes a specific request for companies accessing any government funds to offer flexible working from day one, it’s more relevant than ever.

Employers are (rightly) being asked to deliver on metrics around employability, inclusion and wellbeing, but they don’t always know where to start. This model doesn’t just set expectations; it also provides support, building systems capability that can then be maintained and rolled out more widely through existing intermediaries

So we’ll continue to monitor the impact of the support provided by this new network of Fair Flexible Work Change Agents, to build evidence of the effect it has on unlocking a better quality flexible jobs market, and the impact this has on tackling child poverty. And having proved the concept in Scotland, we’re now keen to replicate it elsewhere in the UK. We’re currently discussing it with some local and combined authorities in England, and are keen to get cracking; we’ll keep you posted.

Published September 2022

Fair Flexible Work for Scotland

In 2020, we were commissioned by the Scottish Government to help improve access to fair flexible working for parents and carers, as part of their Tackling Child Poverty Delivery Plan. Having carried out a feasibility study, we concluded that we need to take a systemic approach, equipping intermediaries who were already working with job seekers and employers, so they were able to advise on flexible working.

The result was Fair Flexible Work for Scotland, a two-year programme through which we created a network of Change Agents from 70 intermediary organisations. We trained them up to offer the right support, as well as connecting them to a range of wider experts on flexible working, including the Scotland-based Flexibility Works.

This report sets out how we carried out this work, and shares the positive outcomes from the programme. It’s fair to say that it was a resounding success; highlights include 80% of participants saying they have a better understanding of how to influence employers to enable a fairer, more successful approach to hybrid working, and 76% strongly agreeing that “I am motivated to take action to ensure fairer access to flexible work by more people.” We will continue to monitor the impact of the support that the Change Agents are providing, and are currently exploring the potential of replicating this model elsewhere in the UK.

Published September 2022

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In the summer of 2021, we published the report on our Construction Pioneers Programme; and people across the industry sat up and took notice. The programme demonstrated beyond any doubt that it IS possible to introduce flexible working for on-site roles, and that the benefits of doing so are clear.

One year on, we have gone back to our Construction Pioneers to review their progress; and the good news is, flexible working is continuing to be a success story for all four firms. They have rolled out and built further on the learnings from the programme, with no detrimental effect on budgets or timelines and with plenty of positive impact on staff well-being and performance.

Additionally, our Pioneers believe that that flexible working has been a key contributor to a huge reduction in sickness absence – by over one third in two of the firms. They are also reporting increased productivity levels through the use of hybrid working, which they feel is the result of having a happier workforce better able to manage their commitments outside of work.

This review explores our Pioneers’ progress against the recommendations from our 2021 report. It highlights the impact of the changes they have made, and shares insights from leaders about what works. And it also sets out what needs to happen to cascade these learnings across the industry as a whole.

Published July 2022

Science lesson

It’s no exaggeration to say that the teaching profession is in the middle of a staffing crisis. Research from the National Education Union suggests the 44% of teachers are planning to leave within five years, and that it’s getting harder to fill vacancies, with a knock-on effect on workloads and wellbeing for remaining staff.

Introducing flexible working in teaching is less straightforward than in office-based roles, for a range of reasons. Complications around timetabling and culture, the frontline nature of the role and the intensity of the school day all play their part.

But all the evidence suggests that the positive impact it has on staff retention and recruitment makes it well worth the investment. The reasons why schools should implement flexible working are clear; what’s been less certain, until now, is how do it well.

Our Teaching Pioneers Programme sought to close this knowledge gap. Working with eight secondary schools, within three MATs, we spent 16 months exploring how best to champion and deliver flexible working within the profession.

Our learnings from the programme, and the implications for schools, academy trusts and policymakers, are set out in a full report, which you can download below. You can also download a guide, based on what we learned, which provides practical support for headteachers.

Published June 2022

Beyond the hype of hybrid report

With Covid restrictions now lifted across the UK, most organisations are opting for a hybrid blend of in-office and home-based working for non-frontline employees. But because of the in-out nature of the last two years, there has been limited scope to measure what works best.

At Timewise, we are curious about what has really changed, and how much will stick. We are also acutely aware of the inclusion and equity risks of poorly implemented hybrid arrangements, especially for key groups and frontline employees. And we believe that, in order to move successfully to a long-term hybrid model, organisations first need to understand how it is working on the ground.

It’s for these reasons that we have created our report, Beyond the hype of hybrid. Developed with the support of 14 organisations at varying stages of hybrid implementation, it explores the risks, challenges, benefits and successes of today’s on-the-ground hybrid practices, and sets out three critical priorities for businesses to focus on going forwards.

The report also includes advice from experts within the tech, legal and facilities sectors, and shares recommendations from Timewise about what businesses should do next to make the reality of hybrid live up to the hype.

Fair Flexible Futures 3 report

In frontline sectors, which often run on tight margins and with an acceptance that staff churn is high, it’s particularly difficult to make a business case for investment in flexible working. But frontline workers have borne the brunt of the pandemic, whilst seeing other workers reap the benefits of increased homeworking and flexible hours. In the face of acute skills shortages, employers need to level up by seeking flexible solutions for frontline workers, or risk losing even more of them.

Following on from successful pilot programmes in five frontline sectors (retail, construction, social care, teaching and the NHS), Timewise commissioned the Institute for Employment Studies to undertake a break-even analysis of investing in flexible working. IES calculated how quickly the benefits of improved retention and reduced sickness absence could offset the costs of a typical programme.

The findings make a strong case: within just a few years, savings begin to outweigh the costs of implementing flexible working, and begin to deliver financial returns.

We hope this powerful analysis will help fill the evidence gap on flexible working ROI, and provide the impetus for employers and policymakers to prioritise investment in changes to working patterns, for the benefit of business, the individuals they employ, and society as a whole.

Published April 2022

Greater Manchester Flexible Jobs Index 2021

The Greater Manchester Good Employment Charter sets a high standard for jobs in the region, promoting practices that support diversity and inclusion, and encouraging fair pay. Flexible working is a core part of the charter, and this report by Timewise looks at how well the region is doing when it comes to openly offering flexibility at the point of hire.

The answer is: very slightly better than the national average (at 27% versus 26%), but with some interesting granular differences. For example, in Greater Manchester, flexibility is most available in jobs paying over £60k. This is in sharp contrast to the UK as a whole, where flexibility (mainly in the form of part-time arrangements) has always been most available in low-paid jobs.

And home-working, which is now commonplace for office-based staff, is being offered in only 11% of the region’s job adverts.

There is a clear need for employers in Greater Manchester to do more, and faster. Flexible hiring can reach a wider talent pool – essential in today’s challenging jobs market, where applications are in short supply.

More importantly, flexible working is essential to creating fairer, more inclusive workplaces. It should need no explanation that inclusivity must start at the point of hire, and not be restricted to existing staff. Nor must it be restricted to certain types of jobs or salary levels.

We hope that the Flexible Jobs Index for Greater Manchester will inspire the region’s key anchor institutions to champion flexible hiring as part of their wider inclusive growth strategies. And we hope it will galvanise Greater Manchester employers to consider flexible working as a matter of routine when they advertise jobs – alongside salary, pension and other benefits.

The event was hosted by our Development Director, Emma Stewart, and featured a panel of business leaders who provided their own insights and analysis about what they’re seeing on the ground, as well as their suggestions for what needs to be done to shift the dial. We’ve included a recording of the event below.

Among the key themes which emerged were:

  • The recognition that the talent crisis is unlikely to be a flash in the pan, and that the business benefits of flexible hiring need to be better understood and more widely championed.
  • The importance of training and supporting managers to design flexible jobs so they are fair and consistent, and to embed them successfully.
  • The need for hiring managers to be proactive, not reactive, when talking about flexible working, so that the onus is not on candidates to ask.
  • The need for employees’ lived experiences to live up to promises made during the recruitment process.
  • The understanding that not all roles can be made flexible in the same way, and that that is OK as long as some kind of flex is made available to all.

Our thanks got to our panel for sharing their insights and experience: Neil Carberry, CEO, The Recruitment and Employment Confederation; Jonny Briggs, Head of Talent Acquisition and D&I, Aviva; Farrah Ekeroth, Head of Employer Brand, EY and Jane Galloway, Head of Flexible Working, NHS England.

Voices from the pandemic: Part-time workers and job seekers

Since March 2020, a workplace revolution has taken place. Pandemic-enforced lockdowns have triggered a huge uplift in remote working, which appears to be here for the long term; at the time of writing, large numbers of employees who previously worked in offices remain home-based, and many companies are offering hybrid working arrangements for their teams.

But while much has been written about the move towards location-based flexible working – that is, people working from home or in other off-site locations – there has been little, if any, attention given to time-based flexible working, particularly part-time. Put simply, the voices of people who cannot work full-time, and their experiences during and after the pandemic, are not being heard.

This report sets out to remedy this omission; to listen to the experiences of part-time workers and job seekers, and understand how the pandemic has impacted them. It builds on the quantitive data from our first Fair Flexible Futures report, providing real-life insights that will help employers, policymakers and labour market intermediaries drive more inclusive policy and practice.

Gaining an Edge in the Fight for Talent

In this next pandemic phase, the hiring market must undergo an about-shift to keep pace with the times. This report from Timewise Jobs is for recruitment professionals, employer brand specialists and people leaders who want to best position their organisations to attract a diverse and inclusive workforce.

Amongst its many findings, the research highlights the scepticism that flex-seeking candidates have towards job adverts with generic promises of a flexible working culture. It also provides a vital reminder that remote working is just one form of flexibility, and that candidates’ strong appetite for part-time must not be forgotten in the rush to adapt to hybrid working patterns.   

The report concludes by providing clear recommendations to businesses, on how best to articulate flexibility in order to increase job applications and develop employer branding for our new working world. 

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